[PODCAST] Aligning Sales and Marketing with Missy Acosta

[PODCAST] Aligning Sales and Marketing with Missy Acosta

The divide between Sales and Marketing teams is shrinking a little bit every day. Finding tactics to align the two teams can sometimes be a challenge. But Acosta, who has over twenty years’ experience with B2B consumer branding and public relations, has identified four specific ways to get marketing and sales teams to work together in harmony, amplifying results to improve the overall customer experience.

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WORKING OUT YOUR CORPORATE CULTURE

WORKING OUT YOUR CORPORATE CULTURE

Find out how your organization can operate in a workout inspired way! Planet Fitness is one of the largest fitness club franchises in the world. They boast over ten million members of 1,500 clubs across the United States. They believe in "a unique environment in which anyone – and we mean anyone – can be comfortable. A diverse, Judgement Free Zone® where a lasting, active lifestyle can be built."

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[Podcast] Making friends and fans with Media Whisper

[Podcast] Making friends and fans with Media Whisper

Over the course of their almost decade-long journey, Media Whisper COO Brandon Brown and owner Michael Henry have made a lot of friends - and fans. Hear how their story begins with Henry who, searching for direction after graduating from high school and losing his father, started working with Third String Productions to promote shows in exchange for free tickets to independent concerts.

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Red Letter Day Talks Diversity & Inclusion This Year

Red Letter Day Talks Diversity & Inclusion This Year

2018 is being called the Year of the Woman.  So many coalescing events have happened in 2017 and 2018, making the topic of marketing to women more relevant than ever.  This year’s Red Letter Day Marketing to Women Event will tackle some of these uncomfortable conversations:  equality in the workplace, diversity and inclusion in marketing, recognizing and speaking appropriately to the female consumer, building the right partnerships, influencers, speaking to the heart with story and understanding the role of the marketer.

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[PODCAST] Swimming against the current with Stan Phelps

[PODCAST] Swimming against the current with Stan Phelps

Marketing consultant, Stan Phelps, has made it cool to be weird. With the release of his first book, “What's Your Purple Goldfish?” six years ago, Phelps kicked off his career as an author and a speaker, teaching businesses how to optimize customer experience by doing the little things that keep people coming back. Since then, he done has done over 300 events in 16 countries and is looking forward to the release of his eighth book.

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5 Reasons to Join AMA Nashville

5 Reasons to Join AMA Nashville

American Marketing Association Nashville is back in action! A new season is here and our wonderful board of directors has put together a great line-up of speakers for the year.

Learn 5 reasons to join American Marketing Association Nashville: Build a network. Develop and Grow Professionally. Discover Volunteer Opportunities. Find Job Opportunities. And Be a part of a National Organization.

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