Marketing to Women from The Lipstick Economy
Jamie Dunham and Melinda Noblitt have just dropped their 50th Lipstick Economy podcast on Marketing to Women. They have learned some really interesting marketing strategy like renewing old brands, thinking out of the box, importance of acknowledging unconscious bias, social media implications and how to make brands make women feel comfortable.
They will share the Ten Things they have learned and will be joined by Nekasha Pratt, Vice President of Marketing for HarperCollins Publishers and former Director of Marketing for the Tennessee Department of Tourist Development, to talk about marketing to women.
Jamie is the founder of Brand Wise, a marketing firm focused on creating cultural relevancy for brands. Melinda Hudgins Noblitt is a certified marketing director and currently serves as Director of Diversity, Equity, Inclusion (DEI) and Corporate Social Responsibility (CSR) at Asurion. Jamie is a past president of AMA Nashville and Melinda has served on the board.
Details:
Date: Wednesday, March 29, 2023
Time: 11:30 AM - 1:00 PM
Location: prosprCS at Cummins Station - 209 10th Ave. S., Suite 560, Nashville, TN, 37203 (10th Ave. SOUTH - not 10th Ave. North. Enter Cummins Station in your GPS instead of the address)
Entry Access:
Enter through the Center Lobby next to Morning Glory Deli.
Take a right past security to Elevator C on your left.
Go to the 5th Floor. Take a left off the elevator and a left to Suite 560.
Please call or text 618.977.4194 if you need assistance.
Parking: Park in the lot across from Cummins Station on 10th Ave. S. and prosprCS will validate your parking.
Notes:
You must register 36 hours in advance to guarantee lunch.