Answers in action.
Marketers have always turned to the AMA for the resources and information necessary to outperform — to put answers into action. Together we are achieving amazing things.
We’ve built the essential community for marketers by inspiring curiosity, debate and connection. We’re a collective force that believes knowledge itself is not power. Rather, power is knowledge applied.
Empowering marketers with a voice for change.
A community for marketers
With the most useful, current and rigorous content, the AMA is the essential resource and community for marketing. It’s where ideas are shared and the shape of marketing’s future takes form.
In-person networking and local events
Connect with other marketers, build your network, and get leadership perspectives. AMA conferences, training and more that 75 chapters across the US and Canada make it personal.
The most relevant and compelling knowledge
Guide decisions with critical benchmarking data on over 1.5 million statistics from 18,000 sources covering 600 industries.
Downloadable tools and resources
Expand your knowledge, build your marketing skill set and become more effective with marketing’s most comprehensive collection of interactive tools, templates, dashboards, and certifications.
Member discounts to conferences, workshops, and more
Pay less for marketing conferences, virtual events, training, and a variety of discounts ranging from business services to entertainment.
Best practices, original research and emerging trends
Webcasts and courses curated from marketing’s thought leaders and leading academics. Discover essential concepts, emerging trends, next practices and how to apply them to achieve success.