The On-Ramp to Marketing Leadership: 7 Ways to Fuel Your Career
Join us Thursday, May 11th for our Thought Leaders Luncheon at Belmont University.
The road to marketing leadership can be rocky—customer privacy rules, MarTech madness, generative AI, and new workplace rules can cause careers to careen.
Why are some marketers viewed as (drive-through) order takers and others as innovators? What are the new road rules to earning a Growth CMO seat?
In this session, Lisa Nirell shows you the essential “on-ramp” to getting there with greater confidence and speed. Derived from insights she’s gathered from over 1,800 CMOs over the past 12 years, Nirell will share the qualities of leadership and daily habits of top marketers.
No matter where you’re at in your career, you will walk away with practical habits and resources used by marketing innovators from AARP, Blackbaud, CoStar Group, and Salesforce. Use them to turbo-charge your career and company.
Key Takeaways:
Boost your confidence.
Rapidly assess your current growth potential.
Identify possible (and often ignored) career roadblocks.
Gain inspiration from some of the top marketing leaders in Lisa’s global community – and hear stories from the people that have done it.
Agenda:
11 - 11:30 am - Networking
11:30 - 11:50 am - Lunch
11:50 am - 1 pm - Lisa Nirell